Phil is happiest with a checkered flag in front of him and his checkered past behind.

When Phil is not fantasizing about leaving the ad world behind to pursue the Sprint Cup Championship, he’s shepherding clients through the means streets of mass marketing. He begins by gathering a sea of background information and whittling it down to one simple value proposition. Once that is done, you’re on your way to leaving your competition in the dust.

Prior to Hook, Phil was a partner at ASA in Mt. Pleasant, a business consultant with WizBang and he spent a brief 23-year career at Carmichael Lynch in Minneapolis, where he proudly worked on Harley Davidson, Schwinn Bicycles, Avia athletic shoes and many more.

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