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Commonhouse Aleworks: Package Design and Marketing Campaigns
Project Info
Industry
Beverage
Services Provided
Package Design
Campaign
Outdoor
Guerilla
Nestled in the heart of vibrant Park Circle, Commonhouse Aleworks is a neighborhood brewery celebrated for its diverse beer selection, live music scene, and welcoming atmosphere. When they approached us to revamp their packaging, HOOK enthusiastically accepted the challenge. We even came up with a clever group costume for the 2023 Cooper River Bridge Run: a six-pack of Commonhouse's flagship flavors. Our idea not only garnered a tremendous response but also clinched first place in the costume contest and earned coveted news coverage – a creative and cost-effective way to secure valuable TV airtime.
Sometimes, you gotta risk it for the six-pack.
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